INOVASI KEMASAN KOPI ROBUSTA KEKINIAN DESA SUKAMAJU BERBASIS KEARIFAN LOKAL

Main Article Content

Dini Yuliani
Irfan Nursetiawan
Otong Husni Taufiq

Abstract

Poverty is still the main topic as a problem that must be resolved and an indicator of the existence of a pre-prosperous society, and this cannot be separated from the factor of economic inequality and the inability of the community to meet their basic needs. Poverty can also mean a lack of social needs and economic inability. As for the objectives of this activity, namely: (1) Socializing contemporary coffee packaging as an adaptive and novelty form of packaging in the modern era; (2) Providing training on the creativity of coffee farmers in coffee making and providing great opportunities in promoting superior products of coffee producers; and (3) Providing business assistance for coffee producers. The method used in this service activity, namely: Focus Group Discussion (FGD) to determine the potential of the coffee-producing community and using the Waterfall method. The results of these activities, namely (1) Coffee packaging innovations that have been carried out have received positive responses from partners and are useful for increasing the number of sales of coffee commodity products; (2) Coffee packaging innovations consist of information on Brand Coffee, Single Origin and Espresso Blend, region, varietal, roast level, cupping notes, height, weight of coffee, roast date, beans, and level of fineness; (3) Community service is carried out through socialization of coffee packaging innovations, packaging design training, and business assistance; and (4) Business assistance with partners includes training in partner organization management, assistance in program development, as well as monitoring and evaluation of activities.

Article Details

How to Cite
Yuliani, D., Nursetiawan, I., & Taufiq, O. (2021). INOVASI KEMASAN KOPI ROBUSTA KEKINIAN DESA SUKAMAJU BERBASIS KEARIFAN LOKAL. MALLOMO: Journal of Community Service, 1(2), 64-72. https://doi.org/10.51817/mallomo.v1i2.391
Section
Articles

References

Badan Pusat Statistik. (2019). Jumlah Penduduk Miskin Menurut Kabupaten/Kota di Jawa Barat, 2019. (Online) Tersedia: https://jabar.bps.go.id/dynamictable/2020/01/29/190/jumlah-penduduk-miskin-menurut-kabupaten-kota-di-jawa-barat-ribu-orang-2019.html [05 Januari 2020].

Fajarini, U. (2014). Peranan kearifan lokal dalam pendidikan karakter. SOSIO-DIDAKTIKA: Social Science Education Journal, 1(2), 123-130.

Noviadji, B. R. (2014). Desain Kemasan Tradisional Dalam Konteks Kekinian. Artika, 1(1), 10-21.

Karsidi, R. (2001). Paradigma Baru Penyuluhan Pembangunan dalam Pemberdayaan Masyarakat. Mediator: Jurnal Komunikasi, 2(1), 115-125.

Karsidi, R. (2007). Pemberdayaan masyarakat untuk usaha kecil dan mikro (Pengalaman Empiris di Wilayah Surakarta Jawa tengah). Jurnal Penyuluhan, 3(2).

Kurniawati, D. P. (2013). Pemberdayaan masyarakat di bidang usaha ekonomi (studi pada Badan Pemberdayaan Masyarakat kota Mojokerto). Jurnal Administrasi Publik, 1(4), 9-14.

Noviadji, B.R (2014). Desain Kemasan Tradisional dalam Konteks Kekinian. Artika, 1(1), 10-21.

Sukmadi. (2016). Inovasi dan Kewirausahaan (Edisi Paradigma Baru Kewirausahaan). Bandung: Humaniora Utama Press.

Suwarno, Y. (2008). Inovasi di sektor publik. STIA-LAN, Jakarta.

Winarno dan Herimanto (2014). Ilmu Sosial dan Budaya Dasar. Bandung: Bumi.

Most read articles by the same author(s)

Obs.: This plugin requires at least one statistics/report plugin to be enabled. If your statistics plugins provide more than one metric then please also select a main metric on the admin's site settings page and/or on the journal manager's settings pages.